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In this course, you'll understand the problems that your customers want to PAY YOU TO SOLVE and how to more EASILY REACH THEM.
Lean Startup Concepts TOPICS
| Idea Generation Essential question: What is the best way to develop quality entrepreneurship ideas? Objectives: Assess viability of startup ideas and brainstorm ideas by talking to potential customers. |
| Problem Validation Essential question: What is the best way to validate assumptions about an entrepreneurship idea? Objectives: Develop a testable hypothesis and validate assumptions by talking to potential customers. |
| Problem Generation Essential question: What is the best way to identify problems you’re uniquely suited to solve? Objectives: Identify problem founders can solve and think of solving problems first instead of ideas first. |
| Customer Interviews Essential question: Why are customer interviews the most powerful validation tool entrepreneurs have? Objectives: Learn customer interview techniques and validate product design, customer market and business model through customer interviews. |
| Solution Generation Essential question: What is the best way to generate solutions that alleviate negative emotions customers feel about a problem? Objectives: Explore founders creative potential and generate solution ideas that match customer needs. |
| Early Adopters Essential question: How do entrepreneurs find their first customers? Objectives: Identify early adopters for a given business and where to find early adopters, if they exist. |
| Channel Identification Essential question: How do entrepreneurs detect the most effective channels to reach their early adopters? Objectives: Identify which channels early adopters are easily found and calculate the cost of reaching those customers. |